Assistant Manager, Media Strategy (Global Sporting & Lifestyle Retail Company)

Posted 13 February 2023
Salary 60-70K
Job type Permanent
DisciplineSales, Marketing & Digital
Reference44569
ContactAlicia Lee

Job description

My client is a large global retail sports MNC which has been experiencing rapid revenue and headcount growth over the past year. They are now looking for a Regional Assistant Media Manager to strategise and execute paid social campaigns for their omnichannel marketing campaigns and managing media spend across the region.

Responsibilities:

  • Oversee the entire funnel of planning and executing paid media campaigns across key online channels (social media - TikTok, Instagram, Facebook, search engines - Google) and offline (OOH, radio, print, event)
  • Liaise with local teams and cross-functional teams to optimise creative formats, targeting efforts, and budget management
  • Analyse key trends and customer data, running A/B tests to segment audiences and drive growth in campaign performance

Requirements:

  • At least 4 years of experience in paid media / programmatic campaigns across SEA
  • Strong hands-on experience in ad management platforms
  • Analytical with the ability to identify trends and evaluate campaign performance

If keen, do send your CV across to alicia.lee@cornerstoneglobalpartners.com and we will be in touch as soon if your profile is a fit.